today is Dec 05, 2021

Donovan Vincent

By Donovan Vincent Housing Reporter

Thu., Nov. 25, 2021 timer 4 min. read

update Article was updated 18 mins ago

Toronto entrepreneur Jordan Taylor was renting a nice two-bedroom condo for $3,000 a month while trying to figure out how to pull enough of his savings together to buy into the real estate market.

Then Taylor, 30, saw an ad on Instagram for Toronto “real estate tech” company Key, which aims to help people get a foothold onto the local real estate ladder “decades faster” by only having to pay a 2.5 per cent down payment — rather than saving the typical 20 per cent that delays building up equity.